Building Loyalty And Engaging Users With Progressive Web Apps
Koovs.com is an online fashion store, catering diverse product category for men and women. Koovs provides many Indian and international brands along with its own range of clothing and accesories.
Though desktop contributed a significant traffic for them, this communication was rather limited to email or SMS, both of which triggered a very limited response. To solve this problem, Koovs team decided to use iZooto web push for high user-engagement. An astonishing 25% increase in their average cart value was one of the result they recieved.
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