Monetization Challenges That Are Hurting Publisher Revenues in 2023
Digital is the new frontier for print – you must have heard this phrase like a zillion times now. Content is being produced, distributed, and consumed – all online. Especially with the COVID-19 queries floating all over the Search and video content offering crazy benchmarks to the news publishers, one can mark 2020 for the […]
Why Publishers Should Not Ignore Accelerated Mobile Pages in 2020
The world is now a place, where we have a 24×7 4G internet connection on mobile devices, turning every second person into a Nomophobic. There was a time when we used to wait until midnight to start surfing the internet so all sluggish websites loaded faster. The only option we had was to wait forever […]
Best Framework To Create A Brilliant Content Plan
What to Create new content for your blog? Followed by keyword research, the next stage of any Content Plan is Content Creation. This stage is supposedly the most crucial one as this is what will make or break your entire Content Marketing Plan. You need to be sure about the framework you choose for your content piece. Here […]
Publisher’s Battle Against Fake News
To understand what is Fake News – picture this: You are a news publisher, who work very hard to research, write and publish a story. You have backed up your story with all the relevant data because you want to give your reader an authentic, fact-checked, unbiased news to read and refer to. But a […]
Implementing Web Push Notifications on HTTP Websites [Best Practices]
Getting Started with FCM for Chrome Push Notifications [Updated]
What is Firebase Cloud Messaging ( FCM )? Firebase is a mobile platform that helps you quickly develop high-quality apps, grow your user base, and earn more money. Firebase Cloud Messaging (FCM) allows you to send notifications and data messages reliably to iOS, Android, and the Web for free. FCM is now at the forefront […]
Guide To Understand Your Target Audience Better [Infographic]
What is Target Audience? The target audience is a set or group of people with same or maybe similar traits like – demographic, behavioral, psychographic, lifestyle, life stage etc. This target audience is the one who are most likely to show interest in your product or service and gain value out of it. How to […]
Personalise Web Push Notifications with iZooto API’s [New Feature]
Exciting news for all our users! To assist our customers, enhance the efficacy of their web push campaigns, iZooto has launched it’s even better API v1. With this new feature release, you can now personalise web push notifications and leverage the power of push notifications through iZooto’s new Push APIs. As a common approach, once […]
5 things to keep in mind before pushing a notification !
