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Publishers are always looking at ways to drive traffic. If you are a publisher, I’m sure you nodded while reading this. While there are multiple

The toughest part of publishing online today isn’t writing good stories or getting clicks. It’s getting people to come back for more. Readers have endless

If you’re sending push notifications to your audience, you must have come across the term ‘opt-in rate’. Opt-in rate, simply put, is the percentage of
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