The internet has undoubtedly made it easier for news to reach people instantly. However, one of the major challenges that media houses and publishers are facing today is the rapid spread of fake news and misinformation.
‘Fake news’, often created to manipulate public opinion, increase biases, or cause confusion and mistrust, is at an all-time high today. Moreover, the rise of social media has made it easier for fake news to spread quickly and widely.
A major example of how fake news can damage a media house’s credibility is during Hurricane Milton in 2024. Multiple AI-generated images went viral on social media depicting a flooded Disney World in Orlando. These images were even picked by media publications but were later found to be fake and AI-generated by truemedia.org. It was later found out that these images were initially shared by a Russian news agency, known as RIA Novosti (Source).
For media houses, credibility built over years of efforts, once lost, is hard to win back. To prevent the spread of fake news, news publishers should ensure rigorous fact-checking using fact-checking tools, verify sources before publishing, avoid publishing anonymous information, and prioritize accuracy over speed, especially during breaking news situations.
Where using reliable fact-checking tools is no longer optional but essential, we’ve listed the most helpful and reliable fact-checking tools every news publisher should know about.
1) Google Fact Check Explorer
Google Fact Check Tools allows publishers to browse and search for any topic or a piece of news that requires verification, and also add a schema markup hinting that the news is verified. You can easily search using keywords, topics, and even quotes, which ultimately returns a list of fact-checks from across the web. It’s ideal for verifying viral misinformation or trending narratives.

Best Features:
- Option to upload image or add image URL (only available to beta testers)
- Search by keyword or quote to find fact-checked claims
- Access global databases from verified fact-checkers.
- Filter by publisher, language, or date to refine results.
- Check claim ratings (true, false, misleading) at a glance.
- Link to full articles for context and source verification.
2) PIB Fact Check
For news publishers targeting Indian audience, PIB, or Press Information Bureau of India, offers fact-check regarding Government of India policies, schemes, and other news. Its objective is to identify and prevent the spread of fake news and misinformation.

To use the portal, you can visit https://factcheck.pib.gov.in/ or follow their official handle on Twitter (@PIBFactCheck). You can also get the information fact-checked via WhatsApp to +91 8799711259 for verification. The team reviews and responds with accurate information, often posting verified updates publicly.
Best Features:
- Active on Twitter, WhatsApp, Telegram and website for quick access to verified info.
- Clear verdicts—fake, misleading, or true—on viral claims.
- Visuals and infographics to make fact-checks easy to understand.
- Specifically fact-checks news related to government policies, schemes, and announcements
3) Full Fact
Fullfact.org is a team of independent UK-based fact-checkers and campaigners who find and verify information or claims made by politicians, public institutions and journalists or any viral content. You can reach out to them with a fact-check request. Full Fact also works directly with media outlets and tech platforms to flag and correct misleading content, making it a valuable resource for both journalists and the general public.

Best Features:
- Detailed fact-check articles backed by reliable sources and data.
- Claim ratings that clearly label statements as true, false, or misleading.
- Live fact-checking during political speeches and major events.
- Transparency in sources and methods for full editorial accountability.
- Tech partnerships with platforms like Facebook to reduce the spread of false information.
4) Originality.ai Fact Checker
While best known for detecting AI-generated text and plagiarism, Originality.AI also offers a fact-checking tool that specialize in checking content to detect false facts and AI hallucinations. Originality.ai with its automated fact-checking technology assists in cross-referencing and verifying facts, figures, and events. This real-time access and analytical capability helps ensure our fact checks are as comprehensive and reliable as possible.
Best Features:
- Complete real-time automate fact checks
- Efficient and fast fact-checking
- Systematically mitigate the risk of publishing factually wrong content
- Upload docx or txt documents to check information
5) Reuters Fact Check
Reuters is a well-known news agency worldwide. Their website has a dedicated fact-check section in partnership with Facebook’s Third-Party Fact-Checking Program. Reuters’ Fact-check assesses false information available online to maintain accuracy and remove biases in news from across the world. It specializes in verifying content posted on Facebook and Instagram. Their teams work 24/7 to detect false information and provide the truth to their audience.
Best Features:
- 24/7 global monitoring to verify misinformation, leveraging Open Source Intelligence Techniques (OSINT)
- No copyright, information available for immediate use
- Simply search for topic, keyword, or the viral claim
- Clear verdicts such as “False,” “Misleading,” or “Partly True” with detailed explanation
- Verification includes geolocation, source tracing, and metadata inspection
These tools can help you efficiently verify information and help the most accurate news reach your audience. In today’s world swarming with news coming in from multiple channels, especially social media—where even false stories can go viral—being a reliable voice matters more than ever.
By consistently fact-checking and prioritizing accuracy, your website can become the go-to source for readers seeking trustworthy, well-researched news. It’s not just about getting the story out first—it’s about getting it right. Once you’ve published your news, your next step should be to deliver verified news faster.
iZooto’s push notifications are one of the fastest ways to deliver true & trending updates directly to your readers—no algorithms, no delays. With iZooto, you can also highlight fact-checked stories on your homepage using the News Hub and send timely alerts that keep your audience informed and engaged.
In a world where speed and credibility go hand in hand, this is how news publishers can stay ahead.




